On the left, one in a series of computer game packaging designs for GotGame Entertainment (USA)—Squad Assault. Universal Head turned up the excitement on the look for this re-issued action game by creating a brand-new 3D illustration and logo for the cover. Period authenticity was important—note the WWII pin-up and the Thompson M1A1 machine-gun. The rest of the box features details such as quotes written on folded paper and official-looking slips with period-accurate fonts, and even captions in the form of dogtags.
On the right is the packaging for the game The Lost Crown, which included several pages built into the cover in the style of an old book.
Other computer game packages for GotGame Entertainment: WWII Tank Commander, Barrow Hill, Penumbra, PuzzleScape, Anacapri, The Lost Crown, Arctic Stud Poker, Hinterland, Memento Mori, Windchaser, Wine Tycoon, Worldshift, Rhem 2, Laser Squad Nemesis, Heretic Kingdoms, Bad Mojo and Konung 2.
All of these packaging projects included design of a comprehensive manual and CD art. Everything was uploaded direct to the client’s printer as press-ready PDF artwork with a minimum of client intervention. Additional game promotionals often included Flash banner advertising, print ads and mini-websites, all handled by Universal Head.